• Skip to primary navigation
  • Skip to main content

Crossmore Marketing

A web development, design, and digital marketing agency.

  • Websites
  • Social Media
  • Video
  • Podcasts
  • SEO
  • Copywriting
  • About
  • Contact

Story Driven Copywriting


Luke southern 9ycyggpe5kg unsplash

FOCUSED, HONEST, AND ENGAGING

Story Driven Copywriting for Small Businesses

You and your business have a story to tell. Whether you are starting from scratch or need help editing your existing content, our strategy and experience will help you say what you mean to say and reach your ideal communities.

For small businesses, constantly creating new quality content consistent with your brand and your story can be a lot to manage.

Whatever it is that you need – whether it’s website content, blog posts, sales pages, product descriptions, personal bios, emails, podcast scripts, or anything else you can think of, we’ve got you covered.

We’ve written hundreds of thousands of words of copy, and can help you get rid of that ‘I know what I want to say, but I don’t know how to say it’ feeling.

If you already have your own content, we can help you to refine your message to make sure your unique brand story shines through.


Story Focused Copywriting for Small Businesses
  1. How We Approach Story Driven Copywriting
  2. About Our Process
    • Step One: Research
    • Step Two: Strategy Creation
    • Step Three: Writing
    • Step Four: Tweaking and Publishing
  3. Investments
  4. Get in touch!

How We Approach Story Driven Copywriting

Your words have weight.

It’s about more than just telling your audience about your product or service – it’s about answering your ideal community’s pain points and showing how transformative your product or service can be.

Together, we can help you:

  • Tell a story that your audience will relate to
  • Communicate in a way that is honest, open, authentic, and on-brand
  • Use research-backed data and statistics to prove your expertise
  • Connect with your ideal community with strong calls to action
  • Invite your audience to interact and engage with your brand

About Our Process

2

Step One: Research

You provide us with information regarding your brand, company, and online presence, along with your goals for the brand and what you hope to see from our efforts. We do a deep analysis of the information you provided, outlining how our team can impact how you reach and communicate with your ideal communities.

5

Step Two: Strategy Creation

Once we’ve gathered all of the data needed, our team will sit down to create brand and tone guidelines to make sure it sounds as if you are speaking directly to your ideal community. We’ll submit this to you for approval, and build out our systems to make sure we always stick to the strategy we designed.

1

Step Three: Writing

Once the analysis and strategy development stages are complete, we’ll craft copy to help you reach your ideal communities and create new, meaningful relationships.

6

Step Four: Tweaking and Publishing

Once the draft is submitted to you for approval, we’ll make any necessary tweaks, and then move toward publishing the final approved copy.


Investments

Copywriting is a totally custom package, specifically tailored to your brand and your website’s needs.

During a discovery call, we’ll work together to develop a plan that will help you see success and get the best bang for your buck.


Website Content

  • Blog posts
  • Articles
  • Website pages
  • Landing and sales pages

Marketing

  • Facebook and Instagram Ads
  • Ebooks and lead magnets
  • Press releases
  • Product descriptions

Other

  • Emails and newsletters
  • Email sequences
  • Brochures and flyers
  • Biographies
  • Social Media

Get in touch!

Copyright © 2022 CROSSMORE MARKETING · FORMERLY UPPA MEDIA · PHOTOGRAPHY BY PATRICK BRUMBACK